Category: Uncategorized

Guerilla Marketing on a Budget: Creative and Cost-Effective Strategies for Small Businesses

Small businesses often grapple with limited resources and budget constraints when it comes to marketing. However, this doesn’t mean you have to settle for mediocre results. Guerrilla marketing, a creative and unconventional approach, offers a powerful solution for small businesses to make a big splash without breaking the bank. In this comprehensive guide, we’ll explore guerrilla marketing, its various types, benefits, potential drawbacks, and estimates of its ROI. We’ll also equip you with actionable tactics and real-world examples to inspire… Read More

Do You Need a Business Coach or Mentor To Get to the Next Level?

“Initially I never thought I wanted or needed a business coach,” says Barbie Clemons, a licensed massage therapist and Gentle Scar Therapy Specialist, who owns Calming Waters Massage in Yarmouth, MA. “My business was going ok, no issues or problems and I seemed happy with the way things were.”  But a chance email led her to eventually work with three business coaches, who have helped her breathe new life into her business. “My income from teaching clients has increased 40%”… Read More

Do Checking Accounts Affect Your Business Credit Score?

Executive Summary A business checking account is an important financial tool. It will not typically appear on business credit reports, however, and will not affect business credit scores.  But a business bank account will often help a business qualify for lenders small business loans and financing, because lenders often take bank activity and cash flow into account when evaluating applications for credit.  Additionally, there is a fairly recent effort to incorporate bank account information into certain credit scoring models.  Here’s… Read More

What’s New In Small Business Financing in 2024

A robust economic recovery and a recession that didn’t materialize along with the promise of lower interest rates means 2024 could shape up to be a year of opportunity for small business owners who act strategically in 2024.  Here’s what you need to know about small business financing in the coming year.  What Happened in 2023 in Small Business Finance Rising interest rates, post-pandemic business growth challenges, commercial real estate woes, and new regulations dominated small business financing news headlines… Read More

Embracing Debt for Business Growth: Insights from Successful Entrepreneurs

As an accounting professional, Ebe Osaigbovo, CPA, knows how important it is for small business owners to borrow carefully. “Always have a plan for the funds. Do not ‘bet the farm’,” warns Osaigbovo, president of Smart with Money CPA. He also understands how debt can be leveraged strategically. As a CPA, he works with numerous small business clients, including those who aren’t ready to hire a Chief Financial Officer but still need the types of advice a CFO can provide. … Read More

7 Tips to Prepare Financially for Small Business Saturday

“What’s Small Business Saturday?” a shop owner asked me recently. She told me she had just opened weeks before, and I asked her if she had anything planned for Small Business Saturday. While she had a day of events and giveaways, including gift card drawings, planned for the last Saturday of November, she just hadn’t made the connection to the popular holiday that celebrates local businesses and encourages shoppers to #ShopSmall. With a little extra effort, she may be able… Read More