Category: Running a Business

Best Low-Cost Places to Advertise Your Business

Growing your business and expanding your brand typically requires at least some type of capital investment, and if your budget is thin, you may feel that you're in an ad-less corner. Fortunately, that’s not the case. Today’s business owners have several advertising avenues, many of which are free or pretty close to free. If you’re trying to build your business but can’t sink tons of money into your advertising efforts, then you’d be wise to add a few of these spots… Read More

How to Keep Employees From Leaving

The stats behind workplace loyalty aren’t what they used to be. The latest figures from the Bureau of Labor Statistics reveal that the median length of time a worker has been with their current employer (for both wage and salary careers) was 4.2 years in January 2018. This number varies wildly between generational groups, with the median tenure of workers ages 55 to 64 at 10.1 years, while those aged 25 to 34 had a median tenure of just 2.8… Read More

How to Keep Your Business Relevant in a Competitive Hiring Market

Looking for top talent? Join the club. Hiring has become an ultra-competitive sport, with a talent shortage emerging as a number one risk for organizations, according to Gartner’s latest Emerging Risks Survey. With so many companies searching for highly qualified candidates, it can be difficult to remain seen in what has become a flooded marketplace. However, there are a few ways you can increase your presence and remain relevant and visible to skilled job seekers. Develop a strong company culture… Read More

How Changes to PayPal Terms Could Impact Your Business

PayPal is a big name in small business payment processing, handling most of the payments for sites like eBay and Etsy – as well as many freelancers and those with online side hustles. Users of the platform were alerted to another set of changes to the PayPal Terms of Service on April 14th, leaving some sellers upset at the updates. Here’s what you should know about this newest round of revisions to their policies. Refunds Will Cost More Prior to… Read More

How a Slowdown In Global Trade Can Help Your Small Business

“Tariffs.” It’s kind of a dirty word to some small business owners, and we’ve discussed the negatives that paying more for foreign products and commodities can bring. Higher-priced raw materials, such as aluminum and steel, can push up the cost of domestically-produced goods; on its face, that’s not a welcome change. Add in the fact that complicated trade relations are causing some countries to stop buying American altogether, and U.S. businesses are right to worry. There’s another side to the… Read More

How to Handle an Office Move: 8 Things You Can Do to Increase Efficiency

Moving can be an exciting milestone for any business owner, especially if the move is designed to support or encourage growth. However, it can also be a disruptive time that's filled with chaos and stress. If you’re about to engage in an office move, the right amount of preparation can help smooth the transition and help you and your staff get back to business as usual. Here are there are eight things you can do to make it easier on… Read More