Category: Running a Business

How to Grow In Your Role as a Business Owner

How to Grow In Your Role as a Business Owner

Becoming “the boss” can be challenging. After all, there’s more to running a business than producing or providing a good or service. Business owners must adapt and grow alongside their business, and in doing so, hone the skills necessary for success -- leadership, communication, industry expertise, etc. The demands of simply running a new business don’t always make growth an easy feat. Improving your business skills is an ongoing process, though in some cases, growth will be inevitable. New challenges… Read More
How to Upgrade Your Work Computer on the Cheap

How to Upgrade Your Work Computer on the Cheap

You likely rely on your work computer to run your small business, so less-than-stellar performance can affect your bottom line. Upgrading with a whole new computer, monitor and accessories won’t be cheap, and the technology won’t stay fast or advanced forever. You can save a lot of money by educating yourself on how to upgrade your existing computer. A great place to start would be to identify your computer’s underlying issue. Is your computer slow, or does it just overheat?… Read More
10 Ways to Market Your Business for Free

10 Ways to Market Your Business for Free

Marketing can eat up a slim budget, but some of the best things in life are still free! These marketing tips cost nothing in cash –although your time and talent will be required. Learn how to do more on a shoestring budget with these proven promotional strategies. 10 Ways to Market Your Business for Free 1. Teach something Making money as a public speaker is noble, but doing it for free is some of the best advertising. Offer to lead… Read More
Unhappy at Work, But is it the Right Time to Start Your Business?

Unhappy at Work, But is it the Right Time to Start Your Business?

Have you had it with your boss? Want to pursue your passion instead of building someone else’s dreams? You’re not alone. According to a recent Small Biz Trends survey, those two notions motivate nearly fifty percent of aspiring entrepreneurs. But are those reasons enough to take the leap of faith and leave your current job to start your own business? The first few years of running a business can be volatile. And though two-thirds of businesses will survive their first… Read More
How to Advertise Your Business on Social Media

How to Advertise Your Business on Social Media

Today, around seven-in-ten Americans use social media to connect with one another, engage with news content, share information and entertain themselves according to Pew Research Center’s Social Media Factsheet. For small business owners, this translates to an opportunity to engage with new and existing customers while building brand aware Despite the popularity of social media platforms like Facebook, LinkedIn, Instagram, Twitter, TikTok or Pinterest, running paid ads on those platforms can seem overwhelming. Questions like “Which social media channel should… Read More
How to Level Up Management for Your Growing Business

How to Level Up Management for Your Growing Business

Congratulations. You’ve reached a milestone that many business owners dream of. Not only have you hired employees to help you complete everyday tasks, but now you need to hire or work with existing management to take your business to the next level. The need for more employees indicates positive growth. But over time, a growing staff and expanding business can also mean you have less time to do the things that matter. That’s particularly true when it comes to developing… Read More