Category: Growing a Business

Snapchat Marketing: How to Get More Customers

August 8, 2017 Jennifer Lobb

Upon its introduction to the social media arena, Snapchat may have seemed like a fly-by-night app esteemed by teens and pre-teens without much purchasing power. But all that has changed. With over 300 million active users, Snapchat reaches 41% of 18-34 year olds in the U.S. And when it comes to the fact that 55% of users follow at least one brand, 60% of videos, including Snap Ads, are watched with the sound turned on, and the projected Snapchat ad… Read More

How To Know If You Should Start A Business In Your 70s

August 7, 2017 Gerri Detweiler

When you start a business, plenty of people will think you’re crazy, even if they don’t say it to your face. The fact you’re taking a risk and seizing an opportunity might make them both nervous and envious. But what if you start a business in your 70’s? George Schofield, who started two businesses in the seventh decade of his life, was thrown for a loop when a retired corporate executive he met with essentially told him he should be… Read More

How to Suck All the Joy Out of Work in 4 Easy Steps

August 4, 2017 Levi King

We all pay emotional taxes. They're our fees for the privilege of living. Heartbreak, disappointment and stress are par for the course. But not all emotional taxes are created equal. Worrying about what the neighbors think of your car is a waste of energy. Worry about your child's progress in school is not. The former inspires nothing but negativity, and is avoidable. The latter inspires positive involvement in the life of a loved one, and demands your attention. The workplace is an ideal setting for… Read More

How to Sell Your Products on Alibaba

July 25, 2017 Jennifer Lobb

Alibaba may have started off as a modest B2B company in 1999, but today, the international commerce company’s claims to fame includes a U.S. IPO that exceeds Google, Facebook and Twitter combined, and more than $7.6 billion in revenue for Q4 of 2016. Alibaba can be a great channel by which to break into international markets and expand your global presence. Getting started is easy, but to make the most of your Alibaba engagement and see a boost to your bottom line,… Read More

9 Weird Regulations That Could Impact Your Business

July 20, 2017 Eric Rosenberg

When running a business, you have a lot to worry about. Between dealing with business finances, credit scores, and actually running your business, you may not have taken the time to read local and state laws that may impact your business. Make sure your business is compliant with all local laws, no matter how silly they seem. Here is a list of some local regulations we were able to dig up that may impact your business. 1. Computer repair requires… Read More

How to Get Your Product Into Whole Foods

July 17, 2017 Eric Rosenberg

Whole Foods Market is the largest natural and organic grocer in the United States. The Austin based company runs about 460 stores across the United States, Canada, and United Kingdom. With over $5 billion in sales every month, there’s no wonder local farmers and vendors want to get their products on Whole Foods’s shelves. After Amazon recently announced the acquisition of Whole Foods for $13.7B, there is even more incentive for small and mid-sized businesses to build a relationship. Who knows?… Read More