If you’re looking to become a direct seller or multi-level marketing consultant, now is your time. It seems like everywhere you turn there is a new brand with a host of unique products, some of which have proven to become heavy hitting trends. Included in those more notable brands is Scentsy: the stylish, innovative, and fragrant alternative to traditional candles.
Perhaps you recently purchased a Scentsy product, or maybe you’re already an MLM consultant of some sort and are looking for new opportunities and a different product line. Regardless of your motivator, there’s probably one question you have: How much money can I make?
The short answer is that it depends. To gain a better grasp on this answer, let’s take a look at the general start-up fees and commission structure associated with Scentsy sales opportunities.
Getting Started as a Scentsy Consultant
By design, becoming a consultant is fairly easy. Visit their site (or that of an existing consultant looking to expand their team), enter some basic information, and purchase a $99 Starter Kit.
Starter Kits are required for all new sellers and include a warmer, over 80 scent testers, product samples, a ton of business tools (brochures, tips, etc.) and an “exclusive gift.” In addition to those items, the Starter Kit also includes three months of access to a personal website allowing you to sell the product online. After three months, consultants that want to sell the products online will need to pay $10 for access.
Simple enough, and really, not unlike many other direct selling opportunities out there.
Compensation Structure
Scentsy consultants are paid based on their rank, which is directly tied to the amount of points they earn; according to their website, the current value equation is 1 point for every $1 you sell. All sellers start out as “Escential Consultants,” and once they reach 1,000 points (or, $1,000 in sales), they will be promoted to “Certified Consultants.” Escential consultants earn 20% commission on their personal retail volume (PRV), while Certified Consultants earn an extra 5% in commission, for a total of 25% of their PRV.
From there, things get a bit more complex, but generally speaking, Certified Consultants have the opportunity to become Lead Consultants when they successfully recruit new consultants under their umbrella. Lead Consultants are expected to earn 500 PRV points a month, and their network of consultants are expected to earn 1,000 a month, of which the Certified Consultant will earn an additional 2% bonus.
As consultants begin to cultivate active seller groups, they move on to become Lead Consultants and SuperStar Consultants, earning them more money through a variety of sales and award bonuses as well as the sales of their growing team.
Super motivated or well networked SuperStar Consultants can go onto become Directors, Star Directors, and SuperStar Directors – the sky, it seems, is the limit.
The intricacies can get a bit confusing, so if you’re interested in becoming a consultant, it’s best to take a look at their training materials, which include a fairly comprehensive compensation structure.
How Much Money Can I Make?
Let’s jump back into the real question at hand: how much money can I make?
Assuming you’ve made it past the Escential Consultant level (making over $1,000 in sales over a year), you can earn anywhere from $20,480 a year (Certified Consultant) to $23,165 a year (Superstar Consultant); however, the maximum amount varies significantly from the median earning. The median annual earning for Certified Consultants is $676 per year and the median annual earning for Superstar Consultants is $7,815 a year.
As with most MLMs, director level sellers can expect exponential earnings growth with potential Directors earnings reaching $292,422 and SuperStar Director earning reaching $296,422. Again those are just maximims, and the actual annual averages—$15,589 and $219,313, respectively—tell a different story.
It’s also worth noting that as of 2015, there were only 1,212 Directors and 196 SuperStar Directors nationwide, so those sales levels and their potential earnings aren’t easy to reach.
Can You Make a Significant Amount of Money With Scentsy?
If their income disclosure statement is accurate, then yes, the potential is there. However, the reality is most Scentsy sellers are making much less than the top earners for each consult level. With over 59,408 Certified Consultants reporting earnings, that $676 average means that that $20,480 paycheck seem pretty hard to attain.
Further solidifying that notion is the disparity between the number of consultants in the Certified Consultant tier vs. other, more profitable tiers. Out of all consultants and directors reported in 2015, only about 5% of them actual experienced earnings that exceed 4 digits.
At the end of the day, much like any MLM, Scentsy does provide consultants with the opportunity to make a significant amount of money, but the facts suggest that it’s not easy. However, if you have a solid knowledge of sales, a serious social network (online and offline), and the time, effort, and motivation to climb the ranks, you may find the rewards to be quite sweet, just don’t quit your day job until well after you cash that first big check.
This article was originally written on October 24, 2017 and updated on January 11, 2024.
What if you like Scentsy cause you like it ? Hmm not cause cause you are a desperate women looking for income ? We’re not all desperate looking for income. Not a fair comment there. In fact I enjoy the social aspect and blessing my customers with lovely gifts and all the seasonal items that come out each month! It’s great!
Avoid Scentsy. It’s just another garbage MLM (aka pyramid scheme) that takes advantage of desperate women looking for additional income to provide their families. You’re pretty much guaranteed to not make anything because the market is so saturated. Also, you will lose your friends and family because they will be sick of you always trying to sell shit. Truth is, the only ones who talk positive about Scentsy is the ones who are desperately selling it. Do not deceived. They just want your money. Stay away from all MLMs and their stupid huns.
This is what I figured someone just told me I could join for 20 bucks this month special ok what do u get with that a couple business cards and a couple samples lol this is a joke to sell but I like buying it when I find deals
Hello. I am a Scentsy Lead Consultant and agree with an earlier comment left, earning a 6 figure check isn’t just going to magically appear. It takes hard work and above all dedication. You have to have a strong work ethic, learning AND teaching abilities as well as structure. For me, Scentsy has allowed me to actually ENJOY my 2nd job (i currently work over 40 hours a week) and still MAKE time to work my Scentsy business. And the company has all types of teaching structures to help me grow my business. They want me to succeed and give me the tools and training to do so. It’s soooooooo doable!! I love this company and the products it offers!
“Are you suggesting it should be easy?” HA. What it shouldn’t be is prohibitively hard. Sounds like a pyramid scheme, honestly.
Do u have to go under anybody or can u just sign up on your own
Thanks for the great read Jennifer. As a senior leader in Scentsy i read the article with a firm knowledge of the company and i found the phrase about it not being easy to reach the top interesting. Are you suggesting that earning a six figure income should suddenly become something with do in a few years with little effort simply because this is direct sales? Yes you can make six figures in Scentsy if you work hard and best of all, unlike R and H etc their isnt just one hugely successful person there are now over 250 Superstar Directors…so the wealth is spread.
Honestly no one is going to make a sustained six figure income quickly in a decent direct sales company. You need to take your time to build and train your team and support their success, you have to work on yourself and self develop so you can grow as much as you want your income to.
Agreed. Also left a comment. Thank you for defending us. 🙂
You can also become a Scentsy Consultant in the UK now – the pay structure is based on ‘PRV’ points to make everything fair across different currencies.